“I have always wanted to do a newsletter for my patients, but found it too costly and definitely too time consuming. The TouchPoint eNewsletter format has been the answer. It is a great way to communicate with patients and takes 10-15 minutes per month. I can edit or change any of the articles, have an updated database emailed from my practice management software and the eNewsletter is ready to go for pennies per patient. TouchPoint has even matched the border features of the eNewsletter to our office website color scheme for a constant image to our patients. In addition to being very efficient prior to sending, we also get a summary of the statistics so we know each month how many patients are reading the eNewsletter. You cannot get that kind of feedback on a mailed paper newsletter.

My patients are very computer savvy and we have received many positive comments. We have reactivated some patients that were past due for an exam as the eNewsletter was the push they needed to schedule the appointment.”

David A. Wolf, OD

“Each month Gentech receives several emails from people that said – ‘That reminds me, I need to schedule a checkup.’ Others emailed asking when their next appointment is. The eNewsletter helps continue the doctor-patient relationship even when they’re not in the chair.

The amount of time to research, prepare, design, and send an eNewsletter one’s self is extensive and TouchPoint makes it an affordable option. Many companies 'intend' to do a monthly eNewsletter but somehow it never gets done as no one has the time to make it happen.

Plus TouchPoint provides news in an industry (dentistry) where there isn't really a lot to talk about in our particular practice and makes it interesting and engaging.

TouchPoint has been extremely easy to work with. I would definitely recommend TouchPoint to any doctor practice.”

Jenny Tallis, Marketing